List of Funko Pop Ad Icons From Most to Least Expensive

List of Funko Pop Ad Icons From Most to Least Expensive

While there are plenty of highly sought after Funko Pops out there, one of the collections which seems to really bring out the crazy in people is the Ad Icons. These are based on certain products and are the various major brand mascots for these companies, ones like Tony the Tiger or Toucan Sam. When it comes to the Funko Pop versions of these various beloved characters, it creates some intense responses from collectors. Everyone wants to get these hands on the classic characters, whether it is because of rarity or some sort of nostalgia, they are wildly popular designs. This has even caused some pretty insane reactions in certain stores, where some people were accused of attacking other customers because they got to a chase variant of one of these figures first.

While not everyone responds with this level of insanity, the more normal collectors still find themselves eager to get their hands on these special figures. For any completionist these can certainly be some of the hardest ones to acquire and finish the set for. While some of them were released years ago with variants made as convention exclusives, Funko has recently started releasing many more of the various characters we know and adore. They have been released as exclusives for various stores, but many have been specific Funko Shop exclusives. We decided to create a comprehensive list of all of these adorable little figures which seem to be making people so crazy, starting from most expensive and working down to the least. There are a few which they produced less of a limited number for, and result they are easier to come by and not quite as expensive for anyone hoping to purchase them. While some might be more reasonable, the more expensive ones are rather costly.

 Boo Berry (Glow in the Dark Chase)- $3,500

While this one is fairly difficult to price because of its small edition size, it definitely goes for an impressive cost. It was made with only 24 in existence back in 2011, and stands to be one of the most expensive Funko figures ever. It can be more challenging to come up with a price for these smaller edition sizes, since they are hard to ever see for sale. This one certainly holds its value though, and can sell for even higher than our estimated price.

Big Boy- $1,450

This was released in 2016 with an extremely limited number of only 480 in existence. A major reason this is such a pricey piece is because it was released exclusively for San Diego Comic Con and was not easy for people to get their hands on. Based on the Big Boy Restaurants mascot, this is definitely one of the priciest Funko figures, as well as one of the most expensive ad icon figures to date. Being that this is based on a restaurant which was founded so very long ago, it has such a classic and nostalgic feel that most people are drawn to these days. Not only is it desirable because of those reasons, but also because the highly limited number and the obsessive completionists who are willing to pay that somewhat shocking price to get their hands on one of these.

Count Chocula Metallic Variant- $1,025

While anyone who loves these classic General Mills cereals will absolutely adore this figure, acquiring one is pretty challenging. It is difficult to even find one for sale to begin with, but if you are lucky enough to find it you also need to be capable of handing over around $1,000 in order to acquire it from a seller. It was released in 2011 exclusively for San Diego Comic Con with only 480 ever made. Whenever there is a smaller edition size for a SDCC exclusive, it becomes rather valuable, and on top of that it is a metallic variant which everyone seems to go crazy for. While this is a pricey piece, we have to admit it is rather adorable with its metallic shine.

Boo Berry Metallic- $920

Released in 2011 exclusively for San Diego Comic Con, this Funko Pop of the classic General Mills cereal has an edition size of only 480. It has been one of the more sought after Ad Icons since its release, but in truth it is truly difficult to find let alone obtain. It can go for just under $1,000, but sometimes even more if someone is willing to pay that price. Anyone who is a fan of the Ad Icon collection definitely wants to get their hands on this fairly adorable figure.

Franken Berry Metallic- $885

Another one of the monster cereal ad icons by General Mills, this iconic figure was released in 2011 for SDCC with an edition size of only 480. Another one in the set this piece sells for a rather high price of nearly $900. It is definitely a highly sought after figure, but is extremely hard to acquire. With its precious pink coloring and a nice metallic shine, it is one that really stands out in design and detail.

Boo Berry- $370-$400

Released back in 2011, this rare and desirable Boo Berry figure can go from $370-$400 depending on the seller. Just another hard to come by figure which wasn’t exclusive anywhere, it still holds its high value for people holding to get a bit of an easier to acquire ad icon, versus the SDCC exclusive variants which are rather challenging to find for sale.

 

Count Chocula- $360-$400

This is another figure which has a varying price depending on the seller, but it still tends to go for a nice little chunk of money. Released alongside the other cereal icons back in 2011, it certainly fetches a pretty penny for anyone able to sell it.

 

Franken Berry- $380

Released with Count Chocula and Boo Berry, this adorable General Mills icon can sell for around $380 to the right buyer and even higher in some cases. It was released in 2011 and still remains a highly sought after collectible.

 

Tony the Tiger Flocked and Original- $370-$390

Both of the Tony the Tiger Funko Pops were released as Funko shop exclusives and were extremely difficult to acquire. The flocked variant was released for Christmas with an edition size of 2000, and was part of a stressful queue which most collectors weren’t excited about. It became challenging since it was meant to be limited to only so many per person and ended up with quite the drama with people finding ways around this. The struggle only made it more valuable, selling for around $380 now. The regular variant with a higher edition size of 3,000 seems to sell for around the same price point, with its classic design.

 

Yummy Mummy- $340

Another Funko shop exclusive release, this adorable monster cereals icon can go for around $340 or even more in some situations. With an edition size of 2500 it has continued to climb since its release in 2017, and is definitely another sought after item.

 

Fruit Brute- $250

Another in the monster cereals collection, this figure sells for around $250 and has an edition size of 2500. It was also released as a Funko shop exclusive and was fairly difficult for collectors to snag.

 

Jollibee Metallic- $240

Newly released and exclusive to Jollibee Stores, this little figure can sell for quite the little chunk of money. It ranges but seems to be around $200-$240 depending on the buyer. The price hasn’t quite settled yet but it still seems likely to hold a high value.

 

Toucan Sam- $200

Toucan Sam is certainly an iconic cereal mascot, and one that most people are highly nostalgic towards. It was a popular Funko shop exclusive, and was certainly an exciting item for anyone to acquire. It has held a steady value at around $250, but was even higher when it initially released and fans were going crazy to get their hands on him!

 

Trix Rabbit Flocked- $155

This flocked variant of the classic Trix Rabbit can sell for around $150 to even higher from resellers. It was released as a Christmas special exclusive and has an edition size of 3,500.

 

Sonny the Cuckoo- $150

This limited edition Funko shop exclusive cereal icon from General Mills is certainly a desirable and adorable figure. It seems to sell for around $150, although after initial release it seems collectors would have paid just about anything for it. It released as a bundle with two other ad icons when it first came out.

 

Cereal Monsters 3 Pack- $150

Recently released this 3 Pack includes the iconic Boo Berry, Franken Berry and Count Chocula figures which were initially very expensive. The 3 Pack is extremely desirable since it is a rerelease of these normally highly expensive figures which came out back in 2011.

 

Lucky The Leprechaun Glow in the Dark- $140

This exclusive Glow in the Dark figure is rather price, it was limited edition without a specific edition size when released.

 

Lucky the Leprechaun- $120

Released with Sonny and Trix, this General Mills cereal icon is definitely a popular one. While it isn’t the most expensive on released, it jumped in price immediately since fans couldn’t wait to get their hands on one even from resellers.

 

Trix Rabbit- $110

Released with Lucky and Sonny, this adorable rabbit was a Funko shop exclusive figure and can sell for over $100 on the market.

 

Bullseye- $80

Of course this was released as a Target exclusive figure, since it is none other than Target mascot Bullseye! It was definitely a desirable figure during its release, but since then it has continued to climb in value. It is certainly ad adorable and sought after figure for any ad icons fan or completionist. Thankfully it wasn’t as limited as some of the other figures, so it does pop up more often for sale.

 

Geoffrey the Giraffe- $75

This Toys R Us exclusive is certainly an iconic and somewhat saddening figure. Released exclusively to Toys R Us not long before its closing, it is one that nostalgic fans want to get their hands on.

 

Jollibee- $65

This was released as a Jollibee anniversary icon, and can sell for a nice little chunk but is still affordable for collectors.

 

Geoffrey Flocked- $55

This figure was released for Toys R Us but ended up selling on the Funko Shop since it just before the stores closing. It is certainly a desirable figure for any fans who are nostalgic for their childhood and saddened by the loss.

 

Snap! Crackle! Pop! 3 Pack- $55-$60

Another extremely iconic trio, Snap! Crackl! And Pop! Make their appearance in this adorable 3 pack released as a Funko Shop exclusive.

 

Jean LeFoote- $60

Released excusive to the Funko shop, this cereal ad icon for Cap’N Crunch can fetch a nice little price, but is still affordable for most collectors.

Twinkie the Kid Glow in the Dark Bandana Chase Figure- $60

This figure caused quite the stir when it arrived and created fans which responded with some insane reactions. While the Glow variant and regular variants aren’t that pricey, this specific chase variant can be a bit pricier.

 

Cozmic Cap’N Crunch- $55

Another classic figure created for the Funko Shop, this glow in the dark piece can sell for over $55.

 

Crunchberry Beast- $50

Another in the Cap’N Crunch cereal line, this adorable little guy was released as a shared SDCC exclusive.

 

King Ding Dong- $30

Another Funko shop exclusive figure, this iconic King Ding Dong makes me hungry…just me? Thankfully it is one of the more affordable ad icon figures selling for around $30.

 

Geoffrey as Iron Man- $30

Released as a Fan Expo Canada exclusive, this Geoffrey the Giraffe is all dressed up as Iron Man and ready to sell for around $30.

 

Elf on a Shelf- $20

Another one of the more familiar icons, this funny little Elf on a Shelf Funko Pop only sells for around $20.

Cap’N Crunch- $20 Target Exclusive

Twinkie the Kid Glow in the Dark- $18

Bazooka Joe- $15

Sugar Bear- $15

The Noid- $15

Dig Em’ Frog- $12

Twinkie the Kid- $10